UMH - BUSINESS CREATION AND ENTREPRENEURSHIP

BUSINESS CREATION AND ENTREPRENEURSHIP

Course

Code: 3220

Degree: Master's in Business Administration and Management

Faculty of Social and Legal Sciences of Elche

Year: Year 1 of Master's in Business Administration and Management

Semester: Spring

Type: Required

Language: Spanish

ECTS credits: 6

Lecture: 6

Laboratory: 0

Hours: 150

Directed: 0

Shared: 0

Autonomous: 0

Subject matter: Business Creation and Entrepreneurship

Course instructors are responsible for the course content descriptions in English.

Description

Business initiative. Creativity and sources of ideas. The entrepreneur. The process of starting a business. Business plans. Business internationalization.

Faculty

Name	Coordinator	Lecture	Laboratory
MARTÍNEZ MATEO, JESUS	■	■	■
GOMIS CARREÑO, FRANCISCO JAVIER		■	■
GALIANA ESCANDELL, SERGIO		■	■
TORRECILLAS MORENO, ABEL		■	■
SANCHO AZUAR, JAVIER		■	■
GOMEZ GRAS, JOSE MARIA		■	■
GISBERT LÓPEZ, MARIA CINTA		■	■

Professional interest

Entrepreneurship and Business Creation is a subject of 6 ECTS credits in the UMH, which is equivalent to 150 hours of the European credits. It is taught in the second semester of the Master. Its aim is to provide the graduate a profile with a diversify formation that allows them to start their own business; in addition to performing a wide range of leadership and management functions.
Provides an integrated view of the subjects addressed so far, and which will be addressed later, and its overall aim is that graduates know how to analyze the feasibility of a business idea, by developing a business plan, using various existing tools for it, and the steps for its implementation. In addition, the student must know and appreciate entrepreneurship as an alternative to paid employment.
Moreover, its purpose is that students develop a range of skills and attitudes, which enable and motivate them to undertake and run a business project, increasing business dynamism and contributing to economic and social development of our environment.

Competencies and learning outcomes

General competencies

Apply the acquired knowledge to its specific context to generate value-creating projects in economic and social environments, both locally and globally, and related to its field of study.
Formulate judgments and assessments from reflections resulting from the integration of acquired knowledge and the limited information available surrounding any circumstances and professional decision making.
Communicate knowledge and conclusions effectively and argued properly to both the specialized and non-specialized public in a clear, concise, and complete manner.
Develop autonomy and self-learning skills that allow students to continue analyzing the evolution and constant change of socio-economic realities in order to take feasible actions and projects in practice.
Encourage leadership and motivation capabilities that involve any entrepreneurial initiative for their appropriate implementation within a context of uncertainty and risk.

Specific competencies

Understand the tools necessary for understanding the general and specific environment of each company or organization in order to ascertain their impact, evolution, and possible future trends.
Be able to identify and/or create business opportunities or those that create value that enable developing a viable idea in the socio-economic environment.
Ability to design and implement organizational processes aimed at creating value in the different agents involved in a company.
Know how to use tools for the development of creativity and identification of relevant information for the implementation and sustainability of proposals that create value in organizations.
Generate business plans at organizations for those newly created in addition to developing initiatives in existing ones, able to respond to socio-economic needs, integrating different functional areas seen in the MBA.
Be able to plan marketing activities and coordinate the decisions made in this area using a proactive approach.
Interpret the economic and financial structure of an organization properly to facilitate decision making in investment and financing processes.
Apply the concepts of financial management, treasury management, investment analysis, and business valuation, as well as the latest financial techniques.
Understand the overall function of the management of systems operations in organizations from different sectors in order to design value creation proposals that improve productivity and efficiency.
Manage the schedule of operations, elements of the supply chain, warehouses and inventory, and related logistics.
Be able to promote technological innovation processes in any organization, providing the mechanisms for their proper implementation.
Ability to assess the theoretical and practical implications of the legal framework in the creation and operation of organizations in civil, commercial, tax, labor, administrative-accounting, and environmental areas.

Objectives (Learning outcomes)

Know and understand the implications and requirements in the creation of a company
Identify resources and capabilities for to set out a company
Identify and properly evaluate business opportunities that have innovative components
Apply methods and techniques that encourage creative processes of generation of business ideas
Analyze the feasibility of the business idea
Design, develop and validate business models
Design, develop, write and effectively present a business plan
Identify and evaluate support resources in the entrepreneurial ecosystem and funding sources for Startups
Approach a global business strategy
Understanding new digital business models and new tools of information management and communication

Teaching units

Basic bibliography

Complementary bibliography

Methodology and grading

Grading

The final grade is determined by the grade obtained in each of the two components listed, with a rating of 50% respectively:
1) Completion of a final examination of the subject, aimed at measuring the acquired theoretical and practical knowledge and of their application. Maximum of 5 points out of a total of 10. The test will combine the following components:
a. Multiple choice test: 80% (4 points)
b. Practical course: 20% (1 point)
2) Development and presentation of a project based on the design and validation of a business model, according to the Canvas methodology. Maximum of 5 points out of a total of 10.

Correction criteria

In the test, two questions answered wrong subtract 1 well (1 wrong answered subtracted 0.5).

Additional requirements

- Students must be identified by documentation.

- It is possible to use calculators (not mobile phones).

- Mobile phones must be turned off.

Research: BUSINESS CREATION AND ENTREPRENEURSHIP

General competencies

Specific competencies

Objectives (Learning outcomes)

Lecture topics

Teaching units

Course contents

Basic bibliography

Complementary bibliography

Links

Software

Grading

Correction criteria

Additional requirements